Developing Innovative Ideas for Product Leaders

For product leaders, creating new new products and improving existing products are imperatives for success. Maturing technologies and aging product portfolios are requiring companies to discover, develop, and deliver products that customers love. This course is focused on the first step of this journey, identifying and evaluating new product opportunities. This course is primarily aimed at professionals who are inspired, or tasked, to develop and lead products. This include aspiring and activ

• Develop the skills for identifying and analyzing entrepreneurial ideas as a product leader
• Foster thinking entrepreneurially with an awareness of entrepreneurial mindset, entrepreneurial motivation, and entrepreneurial behavior
• Cultivate seeing entrepreneurially with attention to industry conditions, industry status, macroeconomic change, and competition
• Champion acting entrepreneurially with an understanding of value innovation and opportunity identification