Marketing and Content Executive Job at SABCO MEDIA

SABCO MEDIA, a prominent player in the media sector in the Sultanate of Oman, is inviting applications for the position of Marketing and Content Executive. This role presents an excellent opportunity for ambitious professionals in digital marketing and content creation to join a dynamic team and contribute to enhancing brand presence and reach.

Job Description and Key Responsibilities

The successful candidate will bear core responsibility for driving the company's marketing and content strategies. They will work closely with various departments to achieve marketing objectives and build a strong connection with the target audience. Key expected responsibilities include:

• Developing and Executing Content Strategies: Creating, planning, and implementing a comprehensive content plan across various digital channels (e.g., website, social media, newsletters) to engage the audience and boost brand awareness.
• Managing Digital Marketing: Contributing to the management of digital marketing campaigns, including social media advertising, Search Engine Optimization (SEO), and email marketing.
• Creating Creative Content: Writing and editing high-quality, engaging content in both Arabic and English, including blog articles, social media posts, newsletters, and marketing collateral.
• Managing Social Media: Handling the day-to-day management of the company's presence on key social media platforms, engaging with followers, and monitoring brand-related conversations.
• Performance Analysis and Reporting: Monitoring and analyzing the performance of marketing campaigns and content using analytics tools (e.g., Google Analytics, social media analytics platforms). Preparing periodic reports on key marketing performance indicators (KPIs) and providing recommendations for optimization.
• Assisting with Event Planning: Providing marketing support for the planning and promotion of company events or launches.
• Trend Research: Staying updated on the latest digital marketing trends and best practices within the media industry.

Required Qualifications and Skills

To be a successful candidate for this role, you should meet the following criteria:

• Educational Background: A Bachelor's degree in Marketing, Communications, Journalism, Media, or a related field.
• Work Experience: Proven hands-on experience of at least 2-3 years in a similar role (Marketing Executive, Content Specialist, Social Media Officer), preferably within a media or creative environment.
• Technical Skills:
  • Excellent writing and editing proficiency in both Arabic and English.
  • Strong knowledge of major social media platforms (e.g., LinkedIn, Twitter, Facebook, Instagram) and their management tools.
  • Good understanding of Search Engine Optimization (SEO) and Search Engine Marketing (SEM) principles.
  • Practical knowledge of data analytics tools like Google Analytics.
  • Proficiency in Microsoft Office suite (especially Word, Excel, PowerPoint). Basic design software skills (e.g., Canva) are a plus.
• Personal Skills:
  • Excellent written and verbal communication skills.
  • Ability to work independently and as part of a team.
  • Creative and strategic thinking.
  • Strong organizational skills with the ability to manage multiple tasks simultaneously and meet deadlines.
  • Attention to detail and accuracy.

Benefits and Opportunities

SABCO MEDIA offers a stimulating work environment at the heart of Oman's vibrant media sector. The successful employee will have the opportunity to:

• Work on diverse and exciting media and marketing projects.
• Develop their skills in a supportive professional environment.
• Build a strong professional network within the Gulf's media and marketing industry.

How to Apply for the Position

Applications for this position are accepted exclusively through the Naukrigulf platform. Please visit the original job listing link on the platform and search for the position titled "Marketing and Content Executive jobs in SABCO MEDIA in Oman". Ensure you prepare an updated and clear Curriculum Vitae (CV) that highlights your relevant experience and achievements in marketing and content. Include samples of your previous work (a link to your online portfolio or examples of content you have created) if possible, as this will significantly strengthen your application.

Given the competitive nature of marketing and media roles, it is advisable to apply as soon as possible after this listing is posted.