Social Media Marketing Specialist - Black Moose Jet Ski Rental

Black Moose Jet Ski Rental, a prominent provider of jet ski rental experiences in Abu Dhabi, is offering an exciting career opportunity for a Social Media Marketing Specialist. This role is designed to amplify the brand's digital footprint and attract adventure-seeking customers to their water-based entertainment services in the UAE.

Job Description

The Social Media Marketing Specialist will play a central role within the marketing team, responsible for developing and executing a comprehensive social media strategy. The focus will be on showcasing the unique jet ski rental experience offered by the company, targeting both local residents and tourists in Abu Dhabi.

Key Responsibilities:

• Develop and implement a monthly/quarterly social media marketing plan aligned with brand goals and sales objectives.
• Create high-quality, engaging visual content (images, short videos, stories, reels) that captures the adventure and fun associated with the jet ski experience.
• Manage all company social media accounts on key platforms such as Instagram, Facebook, TikTok, and potentially YouTube.
• Conduct daily community engagement, responding to comments and messages to build a strong community and customer relationships.
• Plan and execute paid social media advertising campaigns to increase reach and generate leads.
• Analyze campaign and content performance using analytics tools (e.g., Insights) and provide regular reports with recommendations for optimization.
• Collaborate with local photographers/videographers to capture live and engaging content.
• Stay up-to-date with the latest social media trends, digital marketing tools, and best practices, particularly within the tourism and recreation sector.

Requirements and Qualifications

To be a successful candidate for this position, you should meet the following requirements:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven work experience of 2-3 years in managing social media accounts for brands, supported by a strong portfolio.
• Excellent proficiency in both English and Arabic (written and spoken).
• Strong video shooting and editing skills using smartphones or cameras, with knowledge of editing software like Adobe Premiere Rush, CapCut, or similar.
• Deep understanding of the algorithms and best practices for different social media platforms.
• Ability to analyze data and derive actionable insights.
• Creative personality, thriving in a dynamic environment, with a passion for adventure and outdoor activities (a plus).
• Strong communication and organizational skills, with the ability to manage multiple tasks simultaneously.

What the Company Offers

Joining the team at Black Moose Jet Ski Rental means working in an energetic and exciting environment. While job ads typically focus on candidate requirements, working in Abu Dhabi's active entertainment sector provides a unique opportunity to connect your marketing passion to a tangible and enjoyable customer experience.

How to Apply

Applications for this position are to be submitted via the Naukrigulf platform. Please prepare an updated, digitally-oriented resume and include a link to your portfolio or examples of social media accounts you have previously managed. Be sure to highlight successful campaigns and growth metrics you have achieved. Mention "Social Media Marketing Specialist – Abu Dhabi" in your application.

This is an ideal opportunity for creative marketers looking for a role that directly impacts the growth of a brand in a vibrant and competitive market like Abu Dhabi.