Managing Innovation

Do you feel innovation activity in your organization is ad-hoc? Are you looking for a systematic approach through which innovation capacity can be enhanced in your organization? Do you want answers to questions like what is innovation in business, what is innovation in entrepreneurship, importance of innovation in business, innovative ideas for business growth, and why businesses need to innovate, etc. Thiscourse will show you how you can build aninnovation pipeline, improve idea velocity and enhance business impact through an8-steps approach.Moreover, we will also explore ways of sustaining participation in innovation activity. You will get to learn some of the industry best practices. And also learn to apply the tools in your own context. For example, you will learn to create a challenge book that articulates the key challenges in your organization. Similarly, you will find ways to design low-cost experiments. Whether you are in a start-up or a large organization, in a hi-tech or low-tech business, product or services business, thiscoursewill have something for you to apply in your context and make your organization more innovative.

• What is innovation?
• Why innovate?
• Jugaad vs systematic innovation : The eight steps