About this Course
This specialization consists of three progressive courses designed to equip Sales professionals with AI literacy, practical training, hands-on skills, and the ability to createAI-powered apps, agentic workflowsand agents . The program follows a structured learning journey, moving from foundational AI awareness to Sales-specific AI applications, and finally, AI-driven tool creation, automation and innovation . Why This Program? Designed specifically for Sales professionals—without technical expertiserequired Direct relevance for the daily job routines in sales Interactive learning with hands-on exercises with AI tools, sandbox environments, and real-world applications Offers documentary style, high-quality video sessions with real-world examples and engaging storytelling Introduces various practical, Sales-specific AI use cases across different AI technologies and modalities Progressive projects focus on job-specific use case idea generation, conceptualization and creation Prepares learners to lead AI-driven transformation in Sales You progress from: AI Awareness: Understanding & experimenting with AI. AI Application: Applying AI tools and use cases in daily Sales workflows and routines. AI Creation & Innovation: Building custom AI-powered solutions in a playful way
What You'll Learn
- Develop practical knowledge of AI applications in sales
- Build smart sales applications
- Automate marketing processes using AI tools
Prerequisites
- Basic computer and internet skills
- Ability to follow course instructions and complete activities
Instructors
AI Business School