AI Prompts for SEO Growth

AI is changing how marketers create and optimize content. In this course, learners explore how to design clear, structured prompts that guide generative AI tools toward SEO-friendly results. Through short videos, guided discussions, and hands-on labs, learners practice writing effective prompts, refining AI outputs, and generating webpage meta descriptions that meet Google’s SEO guidelines. Along the way, they’ll learn how to evaluate tone, length, and keyword usage—and how to balance automation with human creativity. By the end, learners will have a practical cheat sheet of prompt-writing best practices and a portfolio of optimized meta descriptions they can use in real marketing workflows

• In this course, learners explore how to design clear, structured prompts that guide generative AI tools toward SEO-friendly results
• Through short videos, guided discussions,
• Hands-on labs, learners practice writing effective prompts, refining AI outputs,
• Generating webpage meta descriptions that meet Google’s SEO guidelines
• Along the way, they’ll learn how to evaluate tone, length,
• Keyword usage—and how to balance automation with human creativity

• No deep prior experience is required, but basic computer and internet skills are helpful
• Ability to read course instructions in English and complete short practice activities