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Analysis of Business Problems
Coursera
Course
Unknown

Analysis of Business Problems

IESE Business School

Capstone course applying business analytics tools to solve real business challenges and support strategic, sustainable decision-making.

Unknown5 weeksEnglish16,658 enrolled

About this Course

Are you ready to make strategic business decisions that drive long-term profitability and sustainability? In this capstone course, you'll tackle a real-world business challenge faced by GAS GAS, an off-road motorcycle manufacturer. Leverage business analytics tools and frameworks you've acquired throughout the specialization to analyze the dilemma and propose a data-driven solution. You'll learn a six-step analysis methodology to dissect business problems, integrating considerations from accounting, finance, marketing, and organizational behavior. Develop critical decision-making skills applicable to business strategy and data analytics roles, and gain a comprehensive understanding of how your actions can positively impact a firm's future

What You'll Learn

  • Leverage business analytics tools
  • Use frameworks to analyze challenges
  • Propose data-driven solutions
  • Learn six-step business problem analysis
  • Integrate accounting, finance, marketing, and behavior
  • Develop strategic decision-making skills

Prerequisites

  • Completion of preceding specialization courses

Instructors

C

Carlos García Pont

Profesor de Dirección Comercial y de Análisis de Situaciones de Negocio.

Topics

Marketing
Business
Business Strategy
Consumer Behaviour
Financial Statements
Working Capital
Analysis
Data-Driven Decision-Making
Business Analysis
Case Studies

Course Info

PlatformCoursera
LevelUnknown
PacingUnknown
PriceFree

Skills

التسويق
الأعمال
استراتيجية الأعمال
سلوك المستهلك
البيانات المالية
رأس المال العامل
التحليل
اتخاذ القرار المبني على البيانات
Business Analysis
Case Studies

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