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Digital Transformation
Coursera
Course
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Digital Transformation

University of Virginia

This course explains digital transformation concepts, their significance for businesses, and BCG's framework for guiding digital innovation and challenges.

Unknown4 weeksEnglish

About this Course

Digital transformation is a hot topic--but what exactly is it and what does it mean for companies? In this course, developed at the Darden School of Business at the University of Virginia, and led by top-ranked Darden faculty and Boston Consulting Group global management experts, we talk about digital transformation in two ways. First we discuss the pace of change and the imperative it creates for businesses. Next we provide the context for this transformation and what it takes to win in the dig

What You'll Learn

  • Understand the economics of innovation, technology, and market disruptions
  • Identify pros and cons of current digital technologies
  • Apply BCG’s digital transformation framework for organizational digitization

Prerequisites

  • General knowledge of business fundamentals
  • Familiarity with innovation and technology concepts
  • Basic skills in understanding organizational change

Instructors

M

Michael Lenox

Darden School of Business

A

Amane Dannouni

S

Sonja Rueger

C

Ching Fong Ong

Topics

Business Strategy
Digital Transformation
Business Transformation
Innovation
Emerging Technologies
Change Management
Technology Strategies
Business Economics
Technology Roadmaps
Corporate Strategy

Course Info

PlatformCoursera
LevelUnknown
PacingUnknown
PriceFree

Skills

استراتيجية الأعمال
التحول الرقمي
تحول الأعمال
الابتكار
التقنيات الناشئة
إدارة التغيير
استراتيجيات التكنولوجيا
اقتصاديات الأعمال
Technology Roadmaps
Corporate Strategy

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