Brand Styles: Audit & Apply

Transform your brand management capabilities and ensure visual consistency across all marketing touchpoints. This course empowers digital marketing professionals to maintain brand integrity through hands-on practice with style guide updates and systematic compliance auditing. By completing this course, you'll master the essential skills to apply changes to brand style guides reflecting new visual standards and evaluate assets for compliance with structured scoring systems. You'll gain confidence working with brand documentation, SharePoint collaboration, and presenting audit findings to creative teams. By the end of this course, you will be able to: Apply changes to a brand style guide to reflect new visual standards Evaluate assets for compliance with style guides and score their adherence This course is unique because it combines practical brand management with systematic quality control, giving you both the creative oversight and analytical skills demanded in today's data-driven marketing landscape. To be successful in this project, you should have a background in basic digital marketing concepts and familiarity with collaborative platforms

• Apply regular style guide updates to maintain visual identity consistency
• Conduct compliance audits using structured scoring methods
• Use cross-functional collaboration tools to sustain brand integrity
• Ensure brand quality to protect assets and equity

• Basic computer and internet skills
• Ability to read instructions in English and complete short practical tasks