Building Fintech Startups in Emerging Markets

Starting a small business can be very rewarding. This course starts by asking “What is entrepreneurship?” to then begin applying commonly used business planning tools, such as design thinking and business model canvas. Design thinking is a methodology that encourages startups to focus on user-centric products and services. Topics like regulation, intellectual property, funding, and growth are covered as they relate to building startups. Many of the entrepreneurship opportunities and especially

• Recognize entrepreneurship as a response to real needs or social problems
• Identify major opportunities for disruptive innovation in emerging markets
• Apply design thinking methodologies to focus on user-centric products and services