Business Analytics Executive Overview

Businesses run on data, and data offers little value without analytics. The ability to process data to make predictions about the behavior of individuals or markets, to diagnose systems or situations, or to prescribe actions for people or processes drives business today. Increasingly many businesses are striving to become “data-driven”, proactively relying more on cold hard information and sophisticated algorithms than upon the gut instinct or slow reactions of humans. This course will focus o

• Understand key analytics concepts, types of technologies, and related roles
• Identify key components of real-world analytics solutions in various industries and business functions
• Conceive new ways to leverage or adapt existing analytics methods to business problems
• Know what makes an analytics project successful, and be aware of key analytics trends