ChatGPT for Creatives: AI in SEO & Marketing

Learn how to give the right prompts to ChatGPT with detailed examples, understand how you can reinforce the desired output, and build skills so you can correct the undesired output. Join me, Peggy Dean, as your instructor as I share the ins and outs of how to integrate AI into your workflow with examples of prompt engineering, commands and requests to use, as well as tips and best practices for using ChatGPT effectively so you actually get the results you want. In this AI crash course, you'll learn: - How to craft ChatGPT prompts that are tailored to your specific needs and objectives - How to identify which prompts are most likely to be successful - How to evaluate the quality of prompts - How to pivot your prompts when you’re not getting the right results - And best of all, how to apply all of these tools to exactly what you need in your creative workflow. A common issue users encounter is having difficulty maintaining a clear purpose and focus throughout a ChatGPT conversation. This can lead to unproductive interactions and wasted time. This course will teach creatives of all kinds--artists, makers, bloggers, instructors, and content creators--how to craft the ideal prompt recipes that result in more productive conversations and a higher return. I’m an artist and fellow creative, myself, so I’m going to break this stuff down in a way that's easy to understand and even easier to implement. We'll cover everything you need to know, from the basics of ChatGPT and how it works, to advanced techniques for crafting compelling prompts and troubleshooting common issues. With real-world examples and expert insights tailored specifically to the needs of creative entrepreneurs and artists, you'll gain the confidence and expertise you need to maximize the potential of ChatGPT as a tool for your creative business. I'm about to show you how AI can transform the way you work and bring your creative pursuits to new heights. And what I think you’ll find MOST exciting about this class: You’re getting a fully customizable template stack FILLED with formulas to use for high-quality results. Plus, I’ll show you the behind-the-scenes of how to AI will write for you so you know exactly how to use AI to craft content that sounds like you, in YOUR own voice. Ready to join the AI revolution and take your creative workflow to an untapped level? If so, grab a notebook or 5 and let's dive in. A common issue users encounter is having difficulty maintaining a clear purpose and focus throughout a ChatGPT conversation. This can lead to unproductive interactions and wasted time. This course will teach you how to craft the ideal prompt recipes that result in more productive conversations and a higher return. I’m an artist and fellow creative, myself, so I’m going to break this stuff down in a way that's easy to understand and even easier to implement. We'll cover everything you need to know, from the basics of ChatGPT and how it works, to advanced techniques for crafting compelling prompts and troubleshooting common issues. With real-world examples and expert insights tailored specifically to the needs of creative entrepreneurs and artists, you'll gain the confidence and expertise you need to maximize the potential of ChatGPT as a tool for your creative business. I'm about to show you how AI can transform the way you work and bring your creative pursuits to new heights. And what I think you’ll find MOST exciting about this class: You’re getting a fully customizable template stack FILLED with formulas to use for high-quality results. Plus, I’ll show you the behind-the-scenes of how to AI will write for you so you know exactly how to use AI to craft content that sounds like you, in YOUR own voice. Instructor bio: Peggy Dean is an artist, educator, and best-selling author with a passion for sparking creativity in others. Native to the Pacific Northwest, Peggy has explored nearly every artistic avenue—from ballet and fire dancing to calligraphy, hand lettering, painting, illustration, and beyond. Her curiosity and love for learning fuel her teaching, where she shares approachable techniques to help others find joy in the creative process. Peggy is the founder of The Pigeon Letters and the author of the best-selling books Nature Drawing & Watercolor, The Ultimate Brush Lettering Guide, and Botanical Line Drawing. Through her classes, blog, and social platforms, she continues to inspire a global community of artists and makers to embrace their own unique style and creative journey. Find daily inspiration on Instagram @thepigeonletters or visit her blog for curated tutorials and resources

• Craft ChatGPT prompts tailored to specific needs
• Reinforce desired outputs effectively
• Correct undesired responses
• Identify and evaluate successful prompts
• Apply AI tools within creative workflows

• Basic computer and internet skills
• Ability to read course instructions in English and complete short practice activities