Consultative Selling and Buyer Engagement

Advance your B2B sales skills by adopting consultative selling frameworks that drive trust and influence long-term buyers. This course focuses on core methodologies for uncovering customer needs, negotiating effectively, and personalizing every stage of the sales process for diverse markets. Through scenario-based learning and real-world projects, you’ll develop the confidence to engage C-suite officers, respond to RFPs, and craft winning presentations—laying the groundwork for impactful, scalable client partnerships in the US and India

• Apply consultative selling frameworks using scenario-based learning
• Engage confidently with C-suite officers and respond to RFPs
• Create effective presentations for scalable client partnerships

• Basic computer and internet skills
• Ability to read course instructions in English and complete short practice activities