Creativity and Entrepreneurship

Creativity & Entrepreneurship will help you tap into your inner creativity and learn how to leverage it for career development or business innovation. Presented by Berklee Institute for Creative Entrepreneurship founder Panos Panay, this course features interviews with world renown entrepreneurs, innovators, songwriters, producers, creative directors, educators, performers, visual artists and chefs as they discuss parallels between the creative and entrepreneurial journeys. The course approach

• Discuss the importance of observation and its impact on entrepreneurial work
• Simplify complex problems to their core issues
• Define strong brand elements and brainstorm branding ideas
• Identify key people needed in your network for success