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Crisis Communications
Coursera
Course
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Crisis Communications

IESE Business School

Equip professionals with strategic skills to manage crises effectively through tailored communication and media interaction to protect organizational reputation.

Unknown3 weeksEnglish3,100 enrolled

About this Course

This Crisis Communications course equips professionals with essential skills to navigate and effectively manage crisis situations through strategic communication and interviews. Learn to identify crisis types, develop tailored response strategies, craft impactful messages, and handle media inquiries with confidence. Upon completion, you'll be able to protect your organization's reputation and maintain stakeholder trust during challenging times. Ideal for professionals in business, marketing, and public relations

What You'll Learn

  • Develop effective crisis communication strategies
  • Craft impactful messaging during crises
  • Manage media interactions confidently

Prerequisites

  • Working professionals, communication managers, leaders, or lifelong learners seeking to improve communication skills

Instructors

Y

Yago De la Cierva

Senior Lecturer de Dirección de Personas en las Organizaciones.

G

Greg Burke

Lecturer

Topics

Economics
Social Sciences
Stakeholder Communications
Corporate Communications
Public Speaking
Strategic Communication
Business Communication
Decision Making
Public Relations
Media Relations

Course Info

PlatformCoursera
LevelUnknown
PacingUnknown
PriceFree

Skills

الاقتصاد
العلوم الاجتماعية
الاتصالات مع المعنيين
الاتصالات المؤسسية
التحدث أمام الجمهور
الاتصال الاستراتيجي
الاتصالات التجارية
اتخاذ القرار
Public Relations
Media Relations

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