About this Course
The CREO Entrepreneurship: Financial Literacy & Fundraising Readiness Course supports entrepreneurs and early-stage founders in building the financial understanding and readiness needed to engage effectively with investors and funding partners. The course introduces core financial concepts relevant to start-ups and explains how different fundraising vehicles operate across stages of venture growth. Participants explore key topics such as financial fundamentals, funding options, investor expectations, and the structure of the fundraising process. The course examines how financial literacy supports better decision-making and clearer communication with investors. Learners also develop an understanding of how to position their venture for fundraising, including how to articulate financial needs, growth assumptions, and value creation. Through applied examples and practical frameworks, the course enables participants to approach fundraising with greater clarity, confidence, and preparation, while understanding both opportunities and trade-offs associated with different funding paths. By the end of this course, you will be able to: - Explain key financial concepts relevant to early-stage ventures - Differentiate between common fundraising vehicles and funding stages - Assess which fundraising options align with venture needs and goals - Prepare for fundraising conversations with investors - Describe the main steps and expectations of the fundraising process Prerequisites: - No prior finance or fundraising experience is required. The course is suitable for aspiring and early-stage entrepreneurs seeking to strengthen financial literacy and fundraising readiness
What You'll Learn
- Explain key financial concepts for early-stage ventures
- Differentiate fundraising vehicles and funding stages
- Assess funding options aligned with venture goals
- Prepare for fundraising discussions with investors
- Describe main steps and expectations of the fundraising process
Prerequisites
- Prior hands-on experience with the core concepts covered in this course
- Comfort applying the main tools or methods independently
Instructors
Martine Abboud