Facebook Live: Real-Time Engagement

Learn how to plan and deliver engaging Facebook Live broadcasts that foster real-time interaction and deepen audience connection. This course covers everything from technical setup and scheduling to audience engagement strategies and post-broadcast follow-up. You’ll develop a detailed run sheet, explore live engagement prompts, and prepare your environment for a smooth, professional experience. With expert guidance and a hands-on planning activity, you’ll be equipped to confidently use Facebook Live as a powerful tool for community building and content impact

• Leverage Facebook Live for real-time audience interaction
• Plan detailed live broadcast setups
• Deliver engaging live broadcasts
• Deepen audience connection
• Develop a detailed run sheet and use engagement prompts
• Prepare a professional and smooth technical environment

• Basic computer and internet skills
• Ability to read course instructions in English and complete practice activities