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Unknown
Forecasting, Budgeting, Territories, Evaluation and Legal/Ethical Issues
West Virginia University
An introductory course covering sales forecasting, budgeting, territory management, performance evaluation, and legal and ethical issues for sales managers.
Unknown4 weeksEnglish9,013 enrolled
About this Course
In the fourth part of the Sales Operations/Management Specialization, students will explore the purpose and methods for forecasting and budgeting in a management role. Next, we will learn how to develop territories and evaluate sales performance. Finally, we will explore the legal and ethical issues facing sales managers.
What You'll Learn
- Explore forecasting and budgeting methods in sales management
- Develop effective sales territories
- Evaluate sales team performance
- Understand legal and ethical issues in sales
Prerequisites
- Basic computer and internet skills
- Ability to follow English instructions and complete short exercises
Instructors
E
Emily C. Tanner, Ph.D.
Assistant Professor, Marketing
S
Suzanne C. Bal
Teaching Assistant Professor, Marketing
M
Michael F. Walsh, Ph.D.
Department Chair & Associate Professor of Marketing
Topics
Leadership and Management
Business
Market Analysis
Sales Management
Pareto Chart
Sales Strategy
Sales
Business Ethics
Sales Territory Management
Performance Analysis
Course Info
PlatformCoursera
LevelUnknown
PacingUnknown
PriceFree
Skills
القيادة والإدارة
الأعمال
تحليل السوق
إدارة المبيعات
مخطط باريتو
استراتيجية المبيعات
المبيعات
أخلاقيات الأعمال
Sales Territory Management
Performance Analysis
إعلان
إعلان