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Questionnaire Design for Social Surveys
Coursera
Course
Unknown

Questionnaire Design for Social Surveys

University of Michigan

Learn essentials of designing and evaluating questionnaires focusing on challenges, techniques, and interview methods used in social surveys.

Unknown6 weeksEnglish40,811 enrolled

About this Course

This course will cover the basic elements of designing and evaluating questionnaires. We will review the process of responding to questions, challenges and options for asking questions about behavioral frequencies, practical techniques for evaluating questions, mode specific questionnaire characteristics, and review methods of standardized and conversational interviewing.

What You'll Learn

  • Understand basics of questionnaire design and evaluation
  • Review response processes and challenges
  • Learn techniques for question evaluation
  • Examine characteristics of different questionnaire modes
  • Explore standardized and conversational interview methods

Prerequisites

  • Basic familiarity with the topic and terminology
  • Preparedness for practical exercises or case-based work

Instructors

F

Frederick Conrad, Ph.D.

Research Professor, Survey Methodology

F

Frauke Kreuter, Ph.D.

Professor, Joint Program in Survey Methodology

Topics

Psychology
Health
Marketing
Business
Data Collection
Research Methodologies
Research
Survey Creation
Quantitative Research
Qualitative Research

Course Info

PlatformCoursera
LevelUnknown
PacingUnknown
PriceFree

Skills

علم النفس
الصحة
التسويق
الأعمال
جمع البيانات
منهجيات البحث
البحث العلمي
تصميم المسوح
Quantitative Research
Qualitative Research

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