Strategic Technology Management

Master Strategic Technology and Innovation Management with our MOOC! This course provides an introduction and overview of strategic technology and innovation management. This involves revisiting some of the foundational concepts and debates in strategic technology management and examining key strategic decisions at the heart of technology and innovation strategy: Ensuring Adaptation (Why?): What opportunities and threats must a firm respond to ensure its survival and remain competitive? Allocating Resources (Where?): Where should a firm allocate its resources? Timing Entry (When?): When should a firm allocate resources? Designing Processes (How?): How can a firm optimize its innovation processes? Engaging Partners (With whom?): How can a firm establish and maintain a powerful ecosystem? Capturing Value (So what?): How can a firm protect its core technologies and capture value? Join us to gain valuable insights into the strategic aspects of technology management that are crucial for driving innovation in today's competitive landscape! Enroll now to enhance your skills in TIM!

• understand key concepts and theories in strategic TIM,
• engage with conceptual and empirical research on strategic TIM,
• become familiar with important tools in strategic TIM, based on a thorough understanding of their respective strengths and weaknesses.

• First theoretical or practical experiences with strategic management are an advantage, which are taught for example in the edX course ‘Strategic Management: From Intuition to Insight’ and ‘Strategic Management: From Insight to Decision’.