Social Media Marketing: Funnels, Pixels, and Optimizations

This specialization contains a number of classes that provide deep-dives on YouTube marketing, YouTube ads, Facebook marketing, Instagram marketing, and TikTok marketing. By the end of the specialization the student will be able to go from social media marketing beginner to being able to independently promote their business

• Execute YouTube marketing strategies
• Manage Instagram marketing campaigns
• Apply marketing techniques on TikTok and Twitter

• Basic computer and internet skills
• Ability to read instructions and complete short activities in English