Social Media Management

This course equips you with critical content creation and management skills. You’ll learn how to create effective social media posts and how to create a strong brand to help you build a social media presence. You’ll also learn how to establish an ongoing process to manage your content. This includes setting up a content calendar, managing and moderating your posts, analyzing data for insights and iteration, and how to increase post effectiveness. You will end the course with real-world applicati

• Establish and manage social media presence
• Create brand identity, tone, and voice for social platforms
• Manage content calendar effectively
• Evaluate content performance and iterate strategies