Healthcare Ecosystems and Communication: Strategies to Examine Information
Stanford University
Throughout this course from the Stanford Center for Health Education (SCHE), you’ll explore where information comes from, how it spreads, and why misinformation can travel faster and farther than the truth. You’ll also investigate the challenge of conducting difficult conversations and develop your ability to navigate them more effectively.
About this Course
This course from the Stanford Center for Health Education (SCHE) provides you with an overview of the health information ecosystem and outlines strategies to navigate it. You’ll discover how to identify elements of the health information ecosystem and the sources of health news. You’ll also examine the impact of virality on the spread of health information, misinformation, and disinformation; learn how to identify and engage with credible and false information; and unpack ways to craft messages that counter information disorder. Finally, by exploring practical strategies and communication styles for conducting difficult conversations, you’ll be better prepared to engage with bad news, negotiate changing mindsets, and give and receive feedback.
What You'll Learn
- How the health information ecosystem works.
- How to identify the credibility of information and combat the spread of false information.
- How virality impacts the spread of health information.
- How certain strategies and communication styles can help when conducting challenging conversations.
- How best to engage with bad news, adapt to changing mindsets, and give and receive feedback.
Instructors
Dr. Jonathan S Berek
Laurie Kraus Lacob Professor, Stanford University School of Medicine; Founder, Stanford Health Communication Initiative, Faculty Director, Health Communication, Stanford Center for Health Education
Dr. Seema Yasmin
Director, Stanford Health Communication Initiative; Clinical Assistant Professor of Medicine, Stanford University; Medical Analyst, CNN; Author and Medical Journalist