
This course discusses how companies create new products that customers want while achieving their financial objectives. Learners begin by defining the product strategies necessary to ensure a companyâs long-term growth. Learners then explore the different product development processes used by high-tech businesses today, such as Stage-Gate and Lean/Agile techniques. Learners conclude by illustrating the tools to build the high-performance teams that take the development process from concept throu
Michael J. Readey, Ph.D.
College of Engineering & Applied Science