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Strategic Product Management
Coursera
Course
Unknown

Strategic Product Management

Board Infinity

Equip participants with essential skills and methodologies in product management using frameworks like Agile, Scrum, Kanban, and Design Thinking for effective strategy development.

Unknown4 weeksArabic, German, English, French

About this Course

Course Description: This course equips participants with essential skills and methodologies for effective product management. The course covers various frameworks, including Agile, Scrum, Kanban, and Design Thinking, helping learners choose the right approaches for their projects. Participants will explore technical skills, such as understanding technical requirements and using data analysis tools, along with market analysis and product strategy topics like user research and go-to-market strategies. It also addresses the product development lifecycle, collaboration between teams, and best practices for product launches. Finally, learners will gain hands-on experience with SQL and Excel for data management and popular data visualization tools to enhance their analytical capabilities. This course is designed for aspiring product managers looking to refine their strategic decision-making skills. Learning Objectives: 1. Analyze various product management frameworks and methodologies, applying the most suitable approaches to different product scenarios. 2. Evaluate technical requirements and leverage data analysis tools to inform product development and decision-making processes. 3. Conduct market analysis and customer research to identify target segments and develop effective go-to-market strategies. 4. Utilize data management techniques, including SQL and Excel, to analyze product metrics and visualize data for informed decision-making. Target Audience: This course is tailored for students seeking a career in Product Management and professionals looking to transition into Product Management roles. It is ideal for individuals who wish to enhance their interviewing skills and deepen their understanding of the product management landscape, preparing them effectively for product management interviews. Prerequisites: -Engineering Degree preferable - not necessary -Basic knowledge of technology company operations Disclaimer: This is an independent educational resource created by Board Infinity for informational and educational purposes only. This course is not affiliated with, endorsed by, sponsored by, or officially associated with any company, organization, or certification body unless explicitly stated. The content provided is based on industry knowledge and best practices but does not constitute official training material for any specific employer or certification program. All company names, trademarks, service marks, and logos referenced are the property of their respective owners and are used solely for educational identification and comparison purposes

What You'll Learn

  • Conduct comprehensive market analysis and user research
  • Develop effective go-to-market strategies and launch plans
  • Utilize data management tools including SQL and Excel for analysis and visualization

Prerequisites

  • Basic computer and internet skills
  • Ability to read course instructions in English and complete short activities

Instructors

B

Board Infinity

Instructor

Topics

Design and Product
Computer Science
Leadership and Management
Business
Design Thinking
Agile Methodology
Go To Market Strategy
Product Development
Competitive Analysis
Microsoft Excel

Course Info

PlatformCoursera
LevelUnknown
PacingUnknown
PriceFree

Skills

التصميم وإدارة المنتجات
علوم الحاسوب
القيادة والإدارة
الأعمال التجارية
التفكير التصميمي
منهجية أجايل
استراتيجية الوصول إلى السوق
تطوير المنتجات
Competitive Analysis
Microsoft Excel

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