TrueschoTruescho
All Courses
Strategic Selling and Account Management
Coursera
Specialization
Unknown

Strategic Selling and Account Management

LearnQuest

This specialization prepares learners for success in evolving sales and account management by mastering digital sales cycles, stakeholder engagement, and strategic account growth.

UnknownEnglish

About this Course

This Specialization prepares you to succeed in today’s complex, fast-evolving sales and account management environments. Across three courses, you will learn how to navigate digital-first sales cycles, engage diverse stakeholders, and build trust through consultative techniques grounded in real buyer behavior. You will practice mapping account dynamics, identifying opportunities for cross-sell and upsell, managing sentiment shifts, and leading virtual or hybrid client engagements with confidence. As you progress, you will strengthen your ability to align solutions with executive-level business strategy, quantify measurable outcomes, and demonstrate value using ROI models, business cases, and impact dashboards. The final course expands your capability to drive long-term loyalty and innovation through advocacy programs, co-creation workshops, and scalable pilot design. Designed for early-career professionals, career switchers, and global teams across India, the U.S., and multicultural markets, this Specialization blends practical frameworks with hands-on activities. All content is developed by the LearnQuest Instructor Network, ensuring relevance to real-world commercial environments

What You'll Learn

  • Navigate modern sales cycles and build stakeholder trust
  • Lead advanced account management with sentiment analysis
  • Demonstrate strategic value, build loyalty, and foster innovation

Prerequisites

  • Basic computer and internet skills
  • Ability to follow course instructions and complete exercises

Instructors

L

LearnQuest Network

Topics

Business Essentials
Business
Account Management
Business Analytics
Business Communication
Business Metrics
Consultative Selling
Customer Engagement
Innovation
Relationship Building

Course Info

PlatformCoursera
LevelUnknown
PacingUnknown
PriceFree

Skills

المبيعات الرقمية
إدارة الأعمال
إدارة الحسابات
تحليلات الأعمال
التواصل التجاري
مؤشرات الأعمال
البيع الاستشاري
تفاعل العملاء
Innovation
Relationship Building

Start Learning Now