TikTok Algorithm Insights

In this course, you'll dive deep into how TikTok decides which content to show to which users. You'll learn what factors the algorithm considers when ranking videos and how engagement metrics like likes, comments, shares, and watch time impact your content's reach. Through analyzing successful TikTok videos, you'll identify patterns and strategies that work well with the algorithm, giving you insights into how to structure your own content for better visibility

• Understand TikTok’s algorithm to enhance content reach
• Analyze video ranking factors within the algorithm
• Recognize the impact of likes, comments, and shares
• Understand watch time effect on content spread
• Analyze successful videos for algorithm patterns
• Develop strategies for better content visibility

• Basic computer and internet skills
• Ability to read course instructions in English and complete short practice activities