Product Management and Lean Startup Principles

Based on the best-selling book, The Lean Product Playbook, by Dan Olsen. This course introduces Lean principles to help you achieve product-market fit. It guides you in identifying customer needs, building effective Minimum Viable Products (MVPs), and making data-driven decisions through customer feedback. Lean principles enable faster iteration and more informed decisions, leading to products that better meet market demands. By completing this course, you will develop essential skills to optimize your product development process. You will learn how to identify target customer segments, validate unmet needs, and prioritize MVP features effectively. These skills are crucial for anyone looking to drive successful product development in a fast-paced business environment. What sets this course apart is its practical, hands-on approach. The combination of theory and real-world applications empowers you to apply Lean principles in your own work. You will also receive actionable steps for building products, validating assumptions, and iterating based on feedback. This course benefits entrepreneurs, product managers, and development teams who want to streamline their product development processes. While no prior experience with Lean methodologies is required, a basic understanding of product concepts will help you get the most out of the course. From The Lean Product Playbook Copyright @ 2015 by Dan Olsen. All rights reserved. Published by John Wiley & Sons, Inc., Hoboken, New Jersey Used by arrangement with John Wiley & Sons, Inc

• Identify and validate target customer segments
• Uncover unmet customer needs and define value propositions
• Prioritize and build MVP features effectively

• Basic familiarity with the topic and terminology
• Readiness to engage in applied exercises or case work