Strategy For A YouTube Show For A Personal Brand

In this course, you'll learn how to create a strategy for a social media show like a podcast or a YouTube show. You'll learn about content publishing schedule, monetization strategies, deciding on whether to do it on your own or with a co-host, and whether to have guests or not. We will also touch on the kind of content to create, and whether it should be news-like content or evergreen content, and how that impacts your marketing efforts. By the end of the course, you'll have a solid strategy for how to create the content, how frequently, what topics to cover, and how to create the content in an efficient and a productive way

• Create strategy for a social media show like YouTube or podcast
• Plan content publishing schedule and monetization strategies
• Decide on co-hosting and guest participation

• Basic computer and internet skills
• Ability to read course instructions in English and complete practical activities