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Pontificia Universidad Javeriana
Los participantes inscritos en la ruta auditada que cumplan con el 80% de participación en el programa recibirán un certificado gratuito emitido por la Universidad Javeriana en alianza con Google. Si deseas recibir este certificado, regístrate y rellena el formulario activo en el curso. Asimismo , podrás gestionar el certificado pagado con Edx por el valor de referencia publicado en este sitio. Todo el contenido del programa académico es un esfuerzo entre Google y la Pontificia Universidad Ja...

The University of Maryland, College Park
Learn how to truly know your target customer, your customer’s underserved needs, your value proposition, your product feature set, and your user experience, then integrate this knowledge into product and market requirements and positioning plans

The University of Edinburgh
An introduction to the role of marketing in a competitive marketplace.

Peking University
本课程通过生动的视频资料和案例分析帮助同学们深刻领悟国际市场营销的核心知识与理念。掌握课程知识不仅可以使你能够解释和分析现实生活中的国际营销案例,而且还能够助力你走向未来创业创新之路。

Indian Institute of Management Bangalore
Learn the core concepts of marketing services and their applications across industries and businesses from a customer as well as a managerial perspective.

Indian Institute of Management Bangalore
The course will introduce the learner to behavioral perspectives in marketing that will provide a conceptual perspective to any participant working in retailing /advertising /brand management / sales management/ marketing research (appreciation of consumer behavior only and not marketing research tools)/ marketing strategy/ digital marketing in areas of consumer fast moving goods/ durable goods/services .

Indian Institute of Management Bangalore
Identify, understand and learn the basics of marketing management theories with real-world business scenarios.

Indian Institute of Management Bangalore
Learn how to design a quantitative market research project, and implement specific methods, interpret data and come up with marketing decisions.

HEC Montréal
Ce cours explore les fondements du marketing et examine plus particulièrement comment le marketing permet la création de valeur pour le consommateur et pour l’entreprise.

Universidades Anáhuac
Sé un experto en mercadotecnia sensorial, analiza el impacto de los sentidos en la conducta del consumidor y en las estrategias de mercadotecnia de las marcas. Desarrolla estrategias de mercadotecnia de experiencias para la generación de satisfacción y superación de expectativas, ganando terreno frente a la competencia.

State Bank of India
Understanding the meaning and concept of Sensory Marketing. Discover the application of Sensory Marketing as a marketing strategy. Discern how a sensory marketing strategy can be createdfor delivering a unique multisensory customer experience.

Babson College
Learn key marketing concepts to implement customer acquisition strategies to find the right customers and grow your business.

The University of Michigan
Learn how to develop effective marketing and PR strategies to help share your library’s programs, services, and value with the broader community.

Indian Institute of Management Bangalore
Learn how to effectively apply marketing management theories and practices, including the marketing mix, through real-world business scenarios.

Columbia University
Develop quantitative models that leverage business data to forecast sales and support important marketing decisions.

The University of Maryland, College Park
Learn how to harness the power of Customer Lifetime Value concepts by applying them to firm value, selection of customers and loyalty programming.

Technical University of Munich
Learn how to apply key elements of Lean Production, from minimizing inventory and reducing setup times, to using 5S and Kaizen, in order to improve quality and productivity in your workplace.

Massachusetts Institute of Technology
Learn about effective supply chain strategies for companies that operate globally, with emphasis on how to plan and integrate supply chain components into a coordinated system. This course was formerly known as Supply Chains for Manufacturing I.

Massachusetts Institute of Technology
Learn how to analyze manufacturing systems to optimize performance and control costs and better understand the flow of material and information.