Marketing Manager - Falcon Line Logistics (Riyadh)

Falcon Line Logistics is actively seeking an experienced and strategic Marketing Manager to join its dynamic team at its headquarters in Riyadh. This opportunity arises as the logistics sector in Saudi Arabia experiences tremendous growth, fueled by Vision 2030 and mega-development projects, creating an ideal environment for ambitious professionals to lead change and make a tangible impact.

Job Description & Key Responsibilities

The Marketing Manager will hold a pivotal leadership role within the company's structure, directly responsible for developing and executing the comprehensive marketing strategy aimed at enhancing Falcon Line's brand positioning and driving business growth. Key responsibilities include:

• Develop & Execute Strategic Marketing Plan: Create a comprehensive annual marketing plan aligned with the company's business objectives, with clear Key Performance Indicators (KPIs) and budget.
• Lead Branding Efforts: Strengthen Falcon Line's image as a leading, reliable, and innovative logistics provider in the Saudi and regional market, ensuring message consistency across all channels.
• Manage Digital & Traditional Marketing: Oversee all marketing campaigns across digital channels (e.g., social media, SEO/SEM, email) and relevant traditional sector channels (trade show participation, PR).
• Content Creation Management: Lead a team or collaborate with agencies to produce engaging and effective marketing content (videos, articles, case studies, presentations) that highlights the company's premium logistics solutions.
• Market & Competitor Analysis: Conduct ongoing market research to analyze industry trends, competitor movements, and identify growth and differentiation opportunities.
• Sales Team Support: Equip the sales teams with necessary marketing tools and materials (proposals, brochures, case studies) to convert opportunities into clients, and lead lead-generation initiatives.
• Performance Measurement & Analytics: Monitor and analyze the performance of all campaigns and tactics using appropriate analytical tools, preparing regular reports for management on Marketing Return on Investment (ROI).

Qualifications & Core Requirements

To be a successful candidate for this leadership role, you should meet the following criteria:

• Education: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. A Master’s degree (e.g., MBA) is a strong advantage.
• Work Experience: A minimum of 5 to 7 years of professional experience in marketing, with at least 3 proven years in a leadership role (Manager or Team Lead). Experience in the logistics, transportation, supply chain, or B2B sector is a significant competitive advantage.
• Technical Skills:
  • Excellent command of digital marketing tools and data analytics (Google Analytics, social media management tools, SEO tools).
  • Strong knowledge of strategic marketing principles and brand building.
  • Ability to manage budgets and analyze ROI.
• Soft Skills:
  • Leadership skills and the ability to motivate and guide a team.
  • Excellent written and verbal communication skills in both Arabic and English.
  • Strategic thinking and data-driven decision-making ability.
  • Creativity and innovation within a competitive environment.
  • High organizational skills and multi-tasking ability in a fast-paced setting.

What the Company Offers

Joining Falcon Line means working for an established player in a vibrant and growing market. While specific financial package details were not disclosed, leadership roles in Riyadh's active logistics sector typically come with competitive benefits. You will have the opportunity to lead and shape the marketing department, directly influence the company's growth trajectory, and build a distinguished career at the heart of the Saudi logistics industry.

How to Apply

Applications for this position are accepted exclusively via the Naukrigulf platform. Please visit the original job listing link on the platform and submit your updated English CV, ensuring you highlight experiences and projects directly relevant to the job requirements listed above. Interested candidates are advised to apply at their earliest convenience.

Location: Riyadh, Saudi Arabia. Job Type: Full-time.