Trade Marketing Manager - T Choithram & Sons LLC
T Choithram & Sons LLC, a prestigious name in Oman's retail sector, is inviting applications for the position of Trade Marketing Manager at its headquarters in Muscat. This role represents a vital leadership position within the sales and marketing team, where the incumbent will play a central role in driving growth and enhancing market share for brands across the group's extensive distribution network.
Job Description and Responsibilities
The Trade Marketing Manager will be entrusted with a range of strategic and operational responsibilities designed to enhance product visibility and drive sales at the point of purchase. Key responsibilities include:
- Developing and Executing Trade Marketing Strategies: Designing comprehensive trade marketing plans aligned with overall business and brand objectives. This involves formulating strategies for pricing, promotion, and distribution to maximize market impact.
- Market and Competitor Analysis: Conducting ongoing research on market trends, consumer behavior, and competitor activities. Utilizing these insights to refine strategies and identify new growth opportunities.
- Managing Promotional and Marketing Campaigns: Planning and overseeing the execution of promotional campaigns, sales offers, and trade events. Ensuring their effective implementation across all sales channels to stimulate demand and increase sales volume.
- Collaboration with Sales and Brand Teams: Working closely with the field sales team to equip them with necessary tools and marketing materials (e.g., sell-out presentations, point-of-sale materials). Also collaborating with Brand Managers to ensure message and strategy alignment.
- Budget Management and Financial Analysis: Setting budgets for trade marketing activities and monitoring expenditure meticulously. Analyzing the return on investment for various campaigns and activities, and reporting on the financial performance of marketing initiatives.
- Channel Relationship Building: Contributing to strengthening relationships with key channel partners to ensure optimal cooperation and execution of marketing plans as intended.
Qualifications and Requirements
To be a successful candidate for this leadership opportunity, you should meet the following criteria:
- Educational Qualification: A Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree (e.g., MBA) will be a strong added advantage.
- Work Experience: A minimum of 5 to 7 years of experience in trade marketing or strategic marketing, with proven experience in the retail or Fast-Moving Consumer Goods (FMCG) sector. Previous experience in the Gulf Cooperation Council (GCC) environment is a significant advantage.
- Technical Skills: Excellent proficiency in Microsoft Office suites, particularly Excel and PowerPoint. Knowledge of Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) systems is advantageous.
- Personal Skills and Competencies:
- Leadership skills and the ability to manage teams and collaborate cross-functionally.
- Strong analytical and strategic skills with the ability to interpret data and make evidence-based decisions.
- Excellent communication and negotiation skills, in both English and Arabic.
- Ability to work under pressure and keep pace with rapid changes in a business environment.
- Creative thinking and proactive problem-solving.
How to Apply
Qualified and ambitious professionals who meet the above requirements are encouraged to apply for this distinguished career opportunity. Please prepare an updated and clear Curriculum Vitae (CV) that highlights your relevant experience and achievements for the Trade Marketing Manager role.
Application Method: Applications are expected to be submitted through the online platform where the company advertised (Naukrigulf). Ensure your CV and cover letter are tailored to match the requirements of this specific role in Muscat, Oman.
T Choithram & Sons LLC offers a stimulating work environment with genuine opportunities for professional growth and development. If you possess the passion to lead trade marketing strategies and make a tangible impact in a dynamic market, this position could be the ideal next step in your career path.