Digital Marketing Lead - Mozn (Riyadh, Saudi Arabia)

Mozn, a leading technology and artificial intelligence company headquartered in Riyadh, is actively seeking a highly motivated and experienced professional to fill the position of Digital Marketing Lead. This role presents an exceptional opportunity for ambitious individuals to join a dynamic work environment and contribute to shaping the future of advanced tech solutions in the heart of Saudi Arabia.

Job Overview

The Digital Marketing Lead will occupy a pivotal role within Mozn's marketing team. This individual will be responsible for designing, executing, and leading the company's comprehensive digital marketing strategy, aimed at boosting brand awareness, generating qualified leads, and supporting business growth objectives. The lead will work closely with product, sales, and leadership teams to translate business goals into tangible and effective digital campaigns.

Key Responsibilities and Duties

• Develop and implement an integrated digital marketing strategy aligned with the company's overall objectives.
• Lead the management and optimization of all digital channels including social media, search engine marketing (SEM/SEO), email marketing, and content marketing.
• Manage the digital marketing budget effectively, tracking Return on Investment (ROI) and optimizing spend for maximum results.
• Conduct market research and competitor analysis to identify opportunities and challenges within the Saudi and regional markets.
• Create engaging and relevant marketing content for target audiences in both English and Arabic.
• Utilize analytics tools (e.g., Google Analytics) to monitor campaign performance, generate detailed reports, and propose data-driven continuous improvements.
• Oversee any digital marketing team members or coordinate with external agencies.
• Ensure brand identity consistency across all digital touchpoints.

Required Qualifications and Skills

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. A Master’s degree is a plus.
• Minimum of 5-7 years of hands-on experience in digital marketing, with proven experience in a leadership or supervisory role.
• In-depth knowledge of key digital marketing tools and platforms (Google Ads, Facebook/Instagram, LinkedIn, Analytics tools, CMS).
• Strong understanding of Search Engine Optimization (SEO) and content marketing strategies.
• Excellent analytical skills with the ability to interpret data and make informed decisions.
• Creativity and the ability to innovate distinctive marketing ideas and campaigns.
• Excellent written and verbal communication skills in both English and Arabic.
• Ability to thrive in a fast-paced, high-pressure environment while managing multiple projects simultaneously.
• Knowledge of the business and technology landscape in the Saudi market is a significant advantage.

What the Company Offers (Expected Benefits)

While specific details are not listed in the initial posting, joining an established company like Mozn in Riyadh's thriving tech sector typically offers:

• The opportunity to work for a leader in the AI and advanced technology space.
• A stimulating and progressive work environment that encourages innovation.
• A clear career path and professional growth.
• A competitive benefits package in line with market standards in the Kingdom.

How to Apply for this Position

Applications for this position are processed through the Naukrigulf platform. Please visit the original job listing link on the platform and submit your updated Curriculum Vitae (CV) along with a Cover Letter that highlights your relevant experience and achievements in digital marketing. Be sure to emphasize any experience within the technology sector or the Saudi market.

Location: Riyadh, Kingdom of Saudi Arabia. Job Type: Full-time.

Qualified candidates are advised to apply at their earliest convenience, as this is a competitive and attractive opportunity within Riyadh's vibrant job market.