VP, Executive Communication & GTM Planning - First Abu Dhabi Bank (FAB)

Location: Abu Dhabi, United Arab Emirates
Job Type: Full-time
Company: First Abu Dhabi Bank (FAB)

Job Description

First Abu Dhabi Bank (FAB), one of the largest financial institutions in the Middle East, is seeking to hire a Vice President of Executive Communication and Go-to-Market (GTM) Planning. This leadership role requires a strategic individual capable of managing high-level communications both within and outside the bank, as well as leading go-to-market strategies to achieve commercial objectives.

The successful candidate will work closely with the executive management to develop and implement effective communication plans that enhance the bank's reputation and mission. They will also be responsible for planning and coordinating the launch of new products and services, ensuring marketing messages align with the bank's overall strategy.

Key Responsibilities

• Develop and implement executive communication strategies to support the bank's vision and goals.
• Manage Go-to-Market (GTM) planning for new initiatives and products.
• Coordinate with various departments (Marketing, Sales, Products) to ensure integrated execution.
• Prepare press releases, speeches, and presentations for senior executives.
• Monitor and analyze the effectiveness of communication campaigns and provide recommendations for improvement.
• Build and maintain strong relationships with media and key stakeholders.

Qualifications and Requirements

• Experience: Minimum of 10-12 years in corporate communications, public relations, or GTM planning, with prior experience in the banking or financial sector.
• Education: Bachelor's degree in Communications, Marketing, Business Administration, or a related field. A Master's degree is preferred.
• Skills:
  • Excellent command of English and Arabic (both written and spoken).
  • Strong leadership skills with the ability to manage cross-functional teams.
  • Deep understanding of go-to-market strategies and product planning.
  • Ability to work under pressure and manage multiple projects simultaneously.
  • Excellent analytical skills to measure campaign performance.
• Knowledge: Extensive knowledge of the financial services market in the UAE and the region.

Benefits

• Competitive salary and comprehensive benefits package.
• Opportunity to work in a dynamic environment with a leadership team.
• Continuous professional development and training programs.
• Health insurance and other allowances as per company policy.

How to Apply

To apply for this position, please visit the original link on NaukriGulf and submit your CV with the job title clearly stated in the email subject line. Applications will be reviewed by the Human Resources team at First Abu Dhabi Bank.

Note: This is a genuine and currently available job opportunity. Ensure your CV is updated to match the role requirements.